As West Valley Community College worked to complete a stunning new Student Services Center, it was clear the beautiful architecture and elegant finishes lacked something … a soul reflective of the campus culture, its students and staff. Thysse was asked to help infuse that campus culture into the new space. We created impactful, tasteful brand identity items and accompanying colors and textures. Wayfinding signage was thoughtfully mapped out and designed. With custom wallpaper, we we enlivened an otherwise beige space without detracting from the beauty of the overall architecture. Changeable photo panels featuring student life, campus events and scenery, gives first-time visitors a glimpse into campus culture, while allowing content to remain fresh for those repeat visitors, students and staff.