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Case Studies > Facility Branding > University of Wisconsin - Basketball Locker Room
UW Basketball Dimensional Logo Facility Branding

UNIVERSITY OF WISCONSIN - Men’s basketball LOCKER ROOM

A Final Four Recruiting Space

Thysse Map Marker
After the 2014 NCAA Basketball Tournament, Thysse was asked by the University of Wisconsin to re-envision the existing Men’s Basketball locker room. The locker room lacked impact and it lacked energy. It was not effective as a recruiting space and it certainly wasn’t fitting for a Final Four team. Our charge was to tell the story of Wisconsin Basketball, but do it in a way that appeals to college-age players. Make it something great and make it a space the players will be proud of. The new high-energy recruiting space is wrapped with dramatic LED lighting accents and dimensional elements. Over 500 individual design files work together to tell the Badger story in photos, historic moments, star players and accomplishments.

Industry

  • Higher Education
  • Athletics
  • NCAA Basketball
  • Sports Venues

Services

  • Facility Branding
  • Recruit Engagement
  • Donor Recognition
  • Visual Storytelling

  • Environmental Graphic Design

Materials

  • LED-lit Logo Displays
  • Dimensional Acrylic
  • Silicone Edge Graphic Frames
  • Custom Privacy Vinyl
  • Custom Wallpaper
  • Reused Original Kohl Center Court Floor Boards
University of Wisconsin - Basketball Locker Room Big 10 Leader Board
University of Wisconsin - Basketball Locker Room Ceiling Acrylic Dimensional Motion W
University of Wisconsin - Basketball Locker Room Facility Branding

visual storytelling

The Road to the Final Four

Thysse was tasked with celebrating Wisconsin Basketball Final Four appearances and other many achievements, and do it in a way that appeals to college-age players.
University of Wisconsin - Basketball Locker Room Acrylic Backlit Dimensional Motion W
University of Wisconsin - Basketball Locker Room Championship Panels
University of Wisconsin - Basketball Locker Room Acrylic Panels Custom Wallpaper LED

MANY SHINING MOMENTS

Bringing the energy of the tournament back to the locker room was a must. Using every opportunity to showcase the very best of Badger Basketball, Thysse designed a locker room and player’s lounge that celebrates key Badger moments.

University of Wisconsin - Basketball Locker Room Acrylic Panels Custom Wallpaper LED
University of Wisconsin - Basketball Film Room Custom Wallpaper
University of Wisconsin - Basketball Locker Room Championship Panels Custom Wallpaper
University of Wisconsin - Basketball Locker Room LED Custom Wallpaper
University of Wisconsin - Basketball Locker Room Facility Branding

Passion, Pride & Craftsmanship

Design, Fabrication & Install

Exceptional design is only as good as the quality of the production and execution of installation. During the life of the project, Team Thysse brings our collective experience and expertise to every step of the process. Attention to detail and craftsmanship are engrained in all we do.
  • LED-lit Dimensional Logo Displays
  • Dimensional Painted Acrylic
  • Dimensional Printed Acrylic
  • Custom Backlit Fabric Graphic Panels
  • Custom Cut Vinyl Graphics
  • Custom Wallpaper
  • Custom Cut Wood Branding Pieces
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