As companies reimagine the purpose of the office, facility branding is emerging as a powerful tool for retention, engagement, and performance. This blog explores how branded environments directly influence employee satisfaction and why your physical space should be working just as hard as your team.
Brand strategy can’t exist in a vacuum. Based on the 2025 Maersk Logistics Trend Map, this blog explores how trends in fulfillment, AI, and transparency are reshaping what it means to lead with purpose—and how your physical brand presence can (and should) evolve in step.
Variable Data Print (VDP) offers more than just name personalization—it’s a tool for marketers and creatives to drive results through smart targeting, testing, and automation. This guide walks through the VDP process, from data files and layouts to advanced A/B testing and triggered mail strategies.
Benefit from USPS’s 2025 postage incentives: earn a 30% credit on growth volume and a 10% discount for shared “Marriage Mail”—plus six add-ons to stack savings and stretch your direct mail budget.
Boost your campaigns with data-backed insights: explore key direct‑mail metrics—response rates, ROI benchmarks, postage trends, and segmentation strategies—to drive smarter, more effective mail efforts.
Color can make or break a brand. That’s why Thysse uses G7® color management to deliver consistent, high-quality print results across every project. Learn how this approach benefits your brand—and why it matters more than ever.
This post explores whether direct mail is still relevant in the digital age. It breaks down current trends in direct mail marketing, showing how businesses are using it to drive engagement and improve customer retention, with a focus on personalized strategies and tangible results.
